Applies to persons who conducts business in the state that controlled or processed the personal data of 25,000 consumers or 12,500 consumers and derives 25% of gross revenue from the sale of personal data, decreases threshold to 6,250 by 2028; provides certain exemptions, including third party administrators, victims or witness of child abuse, domestic violence, human trafficking, and sexual assault, nonprofits established to detect and prevent fraud, certain noncommercial activities, and radio and television; provides consumer rights to confirm whether a controller is processing the consumer’s personal data, access to personal data, using or will use data in any artificial intelligence, obtain a list of third parties to which personal data is disclosed, correct inaccuracies, delete personal data, obtain a copy of personal data processed, or opt out; provides how and who may exercise rights; provides duties for controllers to limit collection and processing, provide reasonable administrative, technical, and physical data privacy practices, provide a mechanism for a consumer to withdraw consent; prohibits a controller from processing sensitive data, sell sensitive data, discriminate or retaliate, discriminate; provides duties for processors; requires a data protection assessment; provides protections for de-identified data; provides the attorney general with enforcement powers.